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Blue Horse Wholesale is one of the largest vape wholesalers in the UK. We have been selling vaping products for more than a decade and have been around since electronic cigarettes were first introduced to the UK market.


Blue Horse Wholesale started life as a wholesaler around 20 years ago. We originally sold smoking products and other associated paraphernalia.

One day a salesman walked into our cash and carry and showed us some strange, mysterious and captivating new products called electronic cigarettes and e-liquids. Luckily for us, the salesman was very persuasive and we were instantly convinced that this was the future. We placed an order there and then. The rest is history.

Blue Horse continued to grow exponentially and established relationships with the biggest brands and suppliers from the UK, USA and China. In fact, soon the biggest brands in the world were queuing up to work with Blue Horse.

To this day the biggest brands continue to work with us and we are proud to have exclusive agreements with some of the biggest names in vaping.

Blue Horse now supplies thousands of vape shops, retailers and distributors with quality, genuine vaping products.


  • A wholesale website to make life easier for business owners. Our team have many years of experience in the e-cig industry and understand the challenges that retailers face.
  • The largest selection of products possible so you don’t have to deal with multiple suppliers.
  • We work on small margins so that you don’t have to.
  • Friendly and knowledgable customer service.
  • Make ordering as simple as possible. The website is designed with the customer in mind and we will strive to keep improving the customer experience.